Articles

AQUILA

Posted on July 31, 2015

Aquila is a solar powered unmanned plane that beams down internet connectivity from the sky. It has the wingspan of a Boeing 737, but weighs less than a car and can stay in the air for months at a time.

A new laser technology is been successfuly tested that can transmit data at 10 gigabits per second. That's ten times faster than any previous system, and it can accurately connect with a point the size of a dime from more than 10 miles away.

This effort is important because 10% of the world’s population lives in areas without existing internet infrastructure. To affordably connect everyone, we need to build completely new technologies.

Using aircraft to connect communities using lasers might seem like science fiction. But science fiction is often just science before its time. Over the coming months, we will test these systems in the real world and continue refining them so we can turn their promise into reality.

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Posted in Technology

The QR Code, When & How To Use It?

Posted on June 1, 2013

The QR code is one of the latest technologies to make a splash in the business world. It’s a tool that has many positive uses for both customer and business.

Like it's older brother, the bar code, the QR code stands in for some form of information. It could be anything from a link to new products, a link to Facebook, or even coupons. The QR code works as a portal between customer and business, a small information highway. Customers use their smart phones to scan the QR code and once scanned, it links them to some page about the business. QR codes are effective in that the curiosity of what is at the other end is what makes many people scan. The fact that a coupon or a possible money-saving deal could be awaiting is a tipping point in whether or not someone scans. In fact, the possibility of coupons is the number one reason people use QR codes. This is one of the factors responsible in why shopping mothers are the number one users of QR codes.

The following lists several possible uses:

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Posted in Technology

What is a QR Code and Why Do You Need One?

Posted on May 30, 2013

If you haven't seen these little images yet, you will soon.  You will find these small black and white squares, known as QR codes, attached to menus, brochures, programs...just about anything. All you need to unlock these codes is a modern cellphone.  QR (Quick Response) codes act a lot like bar codes, but are much more useful.  Once a consumer has downloaded a free QR reader to their cellphone, they have access to a wealth of information.   Unlike old fashioned bar codes, each QR code can hold a large amount of data including URLs, text, and Geo coordinates and using your cellphone to read QR codes is much easier than carrying a bulky scanner!

Why are QR codes important to you personally or as a small business owner?  First, QR codes put information at your fingertips with just one click.  No matter how modern or slick your cellphone is, simply clicking on one of these images to visit a website or online map is much easier than typing information on your phones keypad.  As a business owner, the applications are almost endless.  QR codes can be attached to any print media including brochures, presentations, programs or business cards.  Most business owners include their web address on their business card.  Consider how simple it would be for a customer to learn about your business or to contact you if all they had to do was scan your QR code and go instantly to your website.  In today's competitive business environment, it benefits the business owner to make it as easy as possible for potential clients to learn about their business and to choose them.

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Posted in Technology